Meta Ads management with a catalog and pixel that actually work
Facebook and Instagram campaigns, product catalogs and Conversions API tracking set up properly, so Meta's delivery system learns from accurate data.
- Pixel and Conversions API
- Catalog synced to your store
- From $90/hr
Test drive our developers. 3 guaranteed hours of free development work.
Hand us a real task and our senior engineers do the first 3 hours on us. No obligation to hire us, just a straight look at how we work.
- Fix tracking
- Fix a product feed
- Technical SEO fixes
- Check your setup
What broken Meta tracking looks like from your side
Most Meta accounts we open have at least a few of these. None of them show up as an error message.
Meta reports far fewer sales than your store
Browser-only tracking misses buyers who block scripts or change devices, so the platform sees only part of the picture.
Orders counted twice
Pixel and server events without a shared event ID can be counted twice, inflating results and skewing optimization.
Catalog out of sync
Prices, stock or variants that differ from the store show the wrong or unavailable products in ads.
Weak event matching
Events sent with little customer data are harder for Meta to match to people, which limits what it can learn.
Domain and event gaps
An unverified domain or badly configured events can limit which events you can optimize for.
Slow landing pages
Social traffic is mostly mobile and impatient. A heavy page loses the click you just paid for.
Two paths, one count
Shopper
Clicks an ad
Pixel
Browser event fires
Your server
Order event, same ID
Meta
Matched and deduplicated
Optimization
Delivery learns
When both events arrive with the same event ID, Meta keeps one and has more to match against. That is the whole idea, and the details are where setups go wrong.
Structure, catalog, signal and iteration
Campaign structure
Prospecting, retargeting and catalog campaigns, including Advantage+ formats, organized around your real funnel.
Catalog setup
Commerce Manager catalogs built and kept in sync with your storefront. Instagram Shopping uses the same catalog.
Pixel and Conversions API
Browser and server events built together, deduplicated and checked against real orders.
Testing framework
A clear structure for testing audiences and creative, so learnings are readable and not guesses.
Ongoing optimization
Budget, audience and creative iteration based on performance you can reconcile with your store.
Signal first, spend second
- 01
Audit
We review your Business Manager, pixel, domain and catalog, or start fresh.
- 02
Catalog and tracking
Catalog and Conversions API built and validated before any budget is committed.
- 03
Launch
Campaigns start with accurate signal already flowing to Meta.
- 04
Optimize
Creative, audience and budget iteration, reported against your store's own numbers.
Not sure your Meta numbers can be trusted?
Send us a look at your setup. We will tell you what the pixel and catalog are really doing, in plain language.
Talk to usFrequently asked questions
Do you set up the Conversions API, not just the pixel?
Yes, both. Relying on the pixel alone loses signal, so we set up browser and server events together with matching event IDs, then test them against real orders.
Can you fix a catalog that is not syncing?
Yes. Sync problems usually trace back to the product data itself, such as missing fields, mismatched variants or stale stock. We can work on that data directly in your store.
Do you handle Instagram Shopping too?
Yes. Instagram Shopping runs from the same Commerce Manager catalog as Facebook, so it is covered by the same setup.
Do you write the ad creative?
Our focus is infrastructure: campaign structure, tracking and catalogs. Creative can be scoped separately or stay with your team, and we will build the testing structure around it.
Can you promise a return on ad spend?
No. Results depend on your product, offer, creative and market. We promise accurate tracking and honest reporting, so you can judge the account on real numbers.
Get a quote for Meta Ads Management
Ready to plan your project?
We'll follow up within one business day to talk through scope and next steps.
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